Drive More Service Line Leads with Paid Search

Paid search is proven to be one of the most effective strategies to drive lead generation for hospitals.

Down­load our guide to build a strong foun­da­tion of paid search performance.

You’ll learn six steps for paid search suc­cess, includ­ing how to:

  • Define cam­paign goals and ser­vice areas to promote
  • Devel­op cost-effec­tive tar­get­ing and bid strategies
  • Cre­ate con­ver­sion-focused land­ing pages
  • Write effec­tive ad copy
  • Track and opti­mize performance

“Having an online presence and being front and center has contributed highly to our success. By putting our brand in front of people as a potential solution for what they’re looking for, True North has made and will continue to make a big impact.”

— Tim Wag­goner, Cor­po­rate Cre­ative Mar­ket­ing Direc­tor at Amer­i­can Health Imaging