Your Complete Guide to Healthcare Marketing Conferences in 2021

by | Jan 5, 2021 | Healthcare Industry Insights

Here’s a comprehensive list of healthcare marketing conferences for networking and professional development.

Our team is fre­quent­ly select­ed to present and to part­ner with lead­ing health­care mar­ket­ing con­fer­ences, so we’ve cre­at­ed this defin­i­tive list—along with a few use­ful tips for atten­dees and speakers—to help you decide which events fit your strat­e­gy and budget.

Events are list­ed in chrono­log­i­cal order, and dates are sub­ject to can­cel­la­tion, resched­ul­ing or shift to a vir­tu­al for­mat due to COVID-19.

This list is updat­ed each month for fresh­ness. Check back for updates as health­care mar­ket­ing con­fer­ence orga­niz­ers release details through­out the year.

Q1: January — March

Beck­er’s Patient Expe­ri­ence and Mar­ket­ing Vir­tu­al Forum

Feb­ru­ary 1, 2021

Mayo Clin­ic Social Media Residency

Typ­i­cal­ly held in Feb­ru­ary; 2021 infor­ma­tion not yet available

ACHE Con­gress on Health­care Leadership

March 22–25, 2021 (vir­tu­al)

Revive­Health Summit

March 29–31, 2021 in Nashville, TN

The Con­tact Expe­ri­ence Vir­tu­al Conference

March 30, 2021

Q2: April — June

World Health Care Congress

April 11–14, 2021 in Wash­ing­ton, D.C.

Michi­gan Soci­ety for Health­care Plan­ning and Mar­ket­ing State Conference

April 14, 2021 in Lans­ing, Michigan

PRSA Health Acad­e­my Conference

April 21–22, 2021 (vir­tu­al)

Mid-Atlantic Soci­ety for Health­care Strat­e­gy and Mar­ket Development

May 5–7, 2021 at the MGM Nation­al Har­bor in Oxon Hill, MD

Beck­er’s Hos­pi­tal Review 11th Annu­al Conference

May 10–27, 2021 (vir­tu­al)

Patient Expe­ri­ence Dig­i­tal Sum­mit (a Cleve­land Clin­ic + HIMSS event)

May 12–13, 2021

Health­care Trans­for­ma­tion Sum­mit, host­ed by Mod­ern Healthcare

May 18–19, 2021

HPRMS: Mar­ket­ing in the New Nor­mal (vir­tu­al)

May 27, 2021

The Mayo Clinic/SHSMD Social Media Conference

June 8 and 10, 2021, from 10 am to 3 pm CT

Con­tent­Tech Sum­mit (vir­tu­al)

June 8–10, 2021

New Eng­land Soci­ety for Health­care Communicators

June 23–24 (vir­tu­al)

Q3: July — September

Women Lead­ers in Health­care Con­fer­ence, host­ed by Mod­ern Healthcare

July 22–23, 2021 (vir­tu­al)

AHA Lead­er­ship Sum­mit and Vir­tu­al Conference

July 28–29, 2021

HIMSS Glob­al Health Con­fer­ence and Exhibition

August 9–13, 2021 in Las Vegas

Beck­er’s Health­care Patient Expe­ri­ence and Mar­ket­ing Vir­tu­al Forum

August 17

Nation­al Con­fer­ence on Health Com­mu­ni­ca­tion, Mar­ket­ing & Media

August 24–26 (free vir­tu­al event)

SHSMD Annu­al Conference

Sept. 19–22, 2021 in San Anto­nio, TX

Oct. 20–21 (vir­tu­al)

Hos­pi­tal Mar­ket­ing and Com­mu­ni­ca­tions Summit

2021 infor­ma­tion not yet available

Con­tent Mar­ket­ing World

Sept. 28 — Oct. 1, 2021 in Cleveland

Cleve­land Clin­ic Health Con­tent Summit

Typ­i­cal­ly held on last day of Con­tent Mar­ket­ing World (see details above)

Q4: October — December

Health­care Mar­ket­ing and Physi­cian Strate­gies Summit

Oct. 6–8, 2021 in Aven­tu­ra, FL

Wis­con­sin Health­care Pub­lic Rela­tions and Mar­ket­ing Soci­ety Conference

Octo­ber 6–8, 2021 in Milwaukee

Illi­nois Soci­ety for Health­care Mar­ket­ing and Pub­lic Relations

Octo­ber 14–15 in Chicago

Health­care Mar­ket­ing Nation­al — Fall 

Octo­ber 13, 2021 in Boston

Health Com­mu­ni­ca­tion, Media and Mar­ket­ing Forum

2021 infor­ma­tion not yet available

HLTH (pro­nounced “health”)

Oct. 17–20, 2021 in Boston

Men­tal Health Mar­ket­ing Conference

Nov. 2–3 in Nashville

Health­care Inter­net Conference

Nov. 2–4, 2021 in Las Vegas

Mod­ern Health­care Strate­gic Mar­ket­ing Vir­tu­al Briefing

Nov. 11

Health­care Com­mu­ni­ca­tors North­west Vir­tu­al Conference

2021 infor­ma­tion not yet available

Health IT Mar­ket­ing Con­fer­ence (Vir­tu­al HITMC — Part Deux)

Nov. 4 / Nov. 19 / Dec. 2 / Dec. 17 — half-day events from 12:00 — 3:00 pm ET each day

U.S. News & World Report Best Hos­pi­tals Presents: Hos­pi­tals of Tomorrow

2021 infor­ma­tion not yet available

Car­oli­nas Health­care Pub­lic Rela­tions & Mar­ket­ing Society

Nov. 17–19, 2021 in Asheville, NC

 

Getting the Most Out of Your Conference Experience

As a health­care mar­ket­ing pro­fes­sion­al, build­ing your knowl­edge and per­son­al brand are crit­i­cal to a long, ful­fill­ing career. When approached with the same strate­gic mind­set as oth­er mar­ket­ing ini­tia­tives, indus­try events can solve for both outcomes.

Whether your goals involve soak­ing up infor­ma­tion or shar­ing insights with peers, here are a few help­ful resources to make the most of conferences.

Before the Event: Plan Your Calendar/Presentation

How to Decide Which Con­fer­ences Are Worth Your Time

4 Mis­takes Young Pro­fes­sion­als Make When Attend­ing Net­work­ing Events 

Don’t Just Mem­o­rize Your Presentation—Know It Cold

Dur­ing the Event: Max­i­mize Your Time as an Attendee/Speaker

How to Get the Most Out of a Conference

How to Nail the Q&A After Your Presentation

How Intro­verts Can Make the Most of Conferences

After the Event: Extend the Benefits

Four Ways to Make Your Con­fer­ence Expe­ri­ence ‘Stick’

How to Fol­low Up with Peo­ple After a Conference

Did we miss your favorite healthcare marketing conference?

Please con­tact True North CMO Jason Skin­ner at jskinner@truenorthcustom.com if there are oth­er events you’d like to include.

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