You've heard the marketing chestnut, “Meet your customers where they are”—but what exactly does that mean and how can...
Effective Consumer Engagement Strategies for Healthcare
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Consumer Engagement Posts
Using the Power of Empathy in Healthcare Marketing
See things from your patients’ perspective to effectively build trust and differentiate your brand. In an industry...
Digital Healthcare Marketing Strategies for Men
It’s no secret that many men avoid going to the doctor—here's some digital healthcare marketing strategies that can...
Marketing Content for Millennials
Making your healthcare content more interactive and shareable is always a good idea — and essential for when marketing...
Get Moving: Marketing to New Patients in the Community
When your hospital or health system wants to reach area newcomers, put these best practices to work when marketing to...
Healthcare Marketing to Hispanic Patients
Successfully marketing health care to Hispanic and Latino patients requires a thorough understanding of community,...
Marketing Ideas to Connect with Tech Savvy Seniors
When building your digital marketing campaigns, don't miss out on the value in marketing your ideas to connect with...
Brand Rehab: Healthcare Marketing for Reputation Management
In a tech savvy digital space, building a strong brand perception that can overcome negative press or social media...
Best Practices for Turning Prospects Into Patients Through Email Nurturing Campaigns
Two service line-specific campaigns, launched in collaboration with True North Custom, are helping Presence Health...