Most of us are aware that consumers are hesitant or afraid to pursue elective care during the pandemic. Quell their...
How to Increase Patient Engagement in Healthcare During COVID-19
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Consumer Engagement Posts
How Health Systems are Pivoting Social Strategies During the Pandemic
Learn how digital marketing experts at three different types of health systems are shifting social media strategies in...
How to Drive Revenue Growth After COVID-19
The foreseeable future could make or break the financial outlook for hospitals and health systems. For marketers,...
Why Print Marketing Makes Sense for Healthcare Marketers
This year, we launched more custom publications for healthcare organizations than we have in several years. This...
Effective Consumer Engagement Strategies for Healthcare
You've heard the marketing chestnut, “Meet your customers where they are”—but what exactly does that mean and how can...
Using the Power of Empathy in Healthcare Marketing
See things from your patients’ perspective to effectively build trust and differentiate your brand. In an industry...
Digital Healthcare Marketing Strategies for Men
It’s no secret that many men avoid going to the doctor—here's some digital healthcare marketing strategies that can...
Marketing Content for Millennials
Making your healthcare content more interactive and shareable is always a good idea — and essential for when marketing...
Get Moving: Marketing to New Patients in the Community
When your hospital or health system wants to reach area newcomers, put these best practices to work when marketing to...
